Technology, Social Media Rob Wright Technology, Social Media Rob Wright

How to Create Amazing Instagram Reels for Restaurant Marketing

In the realm of digital marketing, Instagram has emerged as a powerhouse platform, with its latest feature, Instagram Reels, capturing the attention of users worldwide. For restaurant marketers, this presents an unparalleled opportunity to showcase their culinary creations, engage with their audience, and ultimately drive foot traffic to their establishments. In this blog post, we'll delve into the art of creating captivating Instagram Reels specifically tailored for restaurant marketing, while also exploring examples of stellar reels that have set the bar high in the industry.

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Blog, Tips and Tricks, Photography Rob Wright Blog, Tips and Tricks, Photography Rob Wright

How to take great food photos with an iPhone

You see amazing food content on Instagram accounts like The Minimalist Baker, Scott Suchman and Steve Pearce and you wonder how they get such amazing photos of food. Most of those samples probably use big expensive cameras and spray hairspray on the buns to make them like shiny, however all you really need to take above average food photos is an iPhone, patience and practice.

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